What does gucci two times equal?

in Gucci Mane's timeless classic "Gucci 2 times" (http://www.youtube.com/watch?v=RrBC7qzuTfU) he says "gucci two times" at least 20 times, but i am not sure what happens what gucci * 2 equals, if saying it more times makes it stronger, and if he's multiplying why haven't the other versions of him taken over the rap game yet? it would be a lot better if it was 100% gucci mane